10 February 2026
How to brief a branding studio
The founder's guide to writing a brief that gets you sharper work, faster, from any design partner.
14 February 2026
Branding for early-stage startups in India
What to invest in — and what to defer — when you're building a brand between seed and Series A.
20 February 2026
Choosing a branding studio in Bangalore
How to evaluate a design partner: the questions, the red flags, and what a considered process actually looks like.
Lab // Active
TIMERCTJournal
Notes on brand,
design, and business.
A slow, occasional publication for founders, SMB owners and enterprise brand teams. Written by the studio, not by an SEO tool.